Executive Dashboard

Executive Dashboard

Executive Insight Dashboard

  • A Sitecore marketing and customer engagement tool included in Sitecore 6.5 and later
  • Identifies trends and analyzes engagement value over specific periods
  • Contains the most frequently accessed analytics reports
  • Use it to analyze the different traffic types visiting the site
  • Provides drill down into the details of running campaigns
  • Used to determine whether marketing effectiveness (Relevance) is increasing or decreasing

Executive Insight Dashboard Guidelines

  • Use Engagement Analytics to view the real-time engagement value of website visitors
  • Use Executive Insight Dashboard to gain insights about visitor engagement over longer periods

Sources